Local listings & review sites
Consumer search and review sites (Yelp, Google Business Profile in Maps) and places/POI data feeds (Foursquare). Revenue comes from local advertising and data licensing.
4 leading companies in local listings & review sites, one segment of business listings & data providers — Yellow pages to data feeds: local listings, reviews, B2B firmographics, listings software and billboard ad tech
new market segment · researched 2026-11-14
Yellow pages & business directoriesLocal listings & review sitesB2B data & sales leadsListings & reputation managementSales CRMBillboard & out-of-home ad software
C
Leading local listings & review sites companies
4 companies, with the scale each source states. Scale is the whole company's unless the row says otherwise.
| Company | Where | What they do | Scale |
|---|---|---|---|
| Geoverts Featured Same owner as Research Upon. ↗ | Vancouver, Canada | Local business listings and sales leads with a built-in CRM (clients, quotes and sales), plus OOH-MY!, its billboard management software: inventory, campaigns and GIS maps for outdoor advertising operators. | — |
| Yelp YELP ↗ | San Francisco, United States since 2004 | Local business reviews and listings platform, paid mainly through advertising sold to local businesses. | revenue: 1,465 USD millions (2025) ↗ |
| Google Business Profile (Google) ↗ | Mountain View, United States | Free tool for business owners to create and verify their listings in Google Maps and Search (formerly Google My Business). | — |
| Foursquare Labs ↗ | New York, United States since 2009 | Places/POI data, Places API and location-intelligence products. Merged with Factual in 2020 and acquired by Infillion in September 2026 (terms not disclosed). | employees: 150 approximately (2024) ↗ |
M
The business listings & data providers market
The whole market this segment sits in.
total revenue, directory and mailing list publishers (employer firms) · US4,582
↗USD millions · 2022
Growth, segments, risks and every company in business listings & data providers →
Quick answers
- What are local listings & review sites?
- Consumer search and review sites (Yelp, Google Business Profile in Maps) and places/POI data feeds (Foursquare). Revenue comes from local advertising and data licensing. They are one segment of the business listings & data providers market.
- Who are the leading local listings & review sites companies?
- Geoverts (Canada), Yelp (United States), Google Business Profile (Google) (United States), Foursquare Labs (United States).
- Which local listings & review sites companies are publicly traded?
- Yelp (YELP).
- Which Canadian companies are in local listings & review sites?
- Geoverts, Vancouver.
- How big is the business listings & data providers market?
- For the whole business listings & data providers market, not this segment alone: total revenue, directory and mailing list publishers (employer firms) (US) 4,582 USD millions, 2022 — Federal Reserve Bank of St. Louis (FRED) / U.S. Census Bureau.