Other amusement and recreation industries
This industry group comprises establishments, not classified to any other industry group, primarily engaged in operating outdoor or indoor facilities, or providing services that enable patrons to participate in sports and recreational activities. Examples of establishments in this industry group are golf courses, skiing facilities, marinas, recreational, sports and fitness centres, and bowling centres. — Statistics Canada, NAICS 2022A
- Establishments · CanadaA
- 10,468
- Under 10 employeesA
- 52%
- Establishments · USA
- 79,972
- Employment · USA
- 1,311,988
- Payroll · USA
- $33.5B
Size and shape
How many businesses there are and how small they are. Fragmentation is the first thing an entrant — or anyone selling software into this industry — needs to know, and it is one of the few things that is actually measured.
Canadian establishments by number of employeesA
Of 10,468 Canadian establishments with employees, 52% have fewer than ten — mostly small operators.
Where they areA
Largest four provinces by establishment count. Establishments with employees only — sole operators with no payroll are not in this table, so in trades and personal services the true number of businesses is higher.
Measured, not forecast: the share of US establishments opening in one year that were still active later. It counts good operators and bad ones together, which is exactly why it is the honest answer to “what are the odds”. It is for the whole sector rather than this market, and the ten-year figure comes from an older cohort because no younger one has reached ten years.
How businesses here compete
The structural profile of subsector 713, which every industry beneath it inherits. This is analyst judgment from how the subsector is organised — not research into this industry, and not a measurement.
Facility businesses — gyms, golf, ski, marinas, entertainment centres — with high fixed cost and revenue that follows weather, seasons and discretionary income. Gambling is a licensed exception.
- Who sets the price
- The operator, within what a local catchment will pay.
- The software it runs on
- Membership and class booking, tee sheets, point of sale, gaming management.
Market screens and studies
Market-entry records filed along this branch of the hierarchy. A record at or beneath this code is about this industry; one above it is about something wider that contains it.
Buying a course is buying irrigation, drainage, fleet and land, then hoping for weather. Rounds have recovered from their long decline and that recovery is already priced into the courses worth having; the ones for sale are usually being valued by the buyer as future land rather than as an operating business, which is a rezoning bet with a maintenance bill attached.
The price ceiling is set by budget chains charging under $20 a month and the cost floor by commercial rent, and the gap has to be filled with instructor-led classes whose members follow the instructor when the instructor leaves. Churn is the business's defining number and it is structurally high. The studio management software at this code is screened separately.
Software serving this industry
The vertical software markets filed along the same branch — who sells to these businesses and who they would have to displace — and then the generic categories every business buys whatever it does.
Every layer of this market already belongs to a consolidator, and the public-course end is paid for in tee times rather than cash. Private clubs — member billing, statements, F&B minimums, dues, events — are held by Jonas Club Software, a Constellation Software company since 2003 that says it serves over 2,300 clubs in 20 countries [C, vendor], and by Clubessential, which merged into Advent-backed Xplor in a deal announced in September 2025 and closed in March 2026, creating a group with nearly $900 million of revenue across fitness, golf and club, recreation and field services [B]. Northstar (Alpharetta, Georgia) is the third private-club system, claims 1,500+ clubs and has bought its way into Australia by acquiring MiClub in 2021 [C, vendor]. Public golf is a separate fight, and GolfNow sets its price. GolfNow — owned by Comcast's Golf Channel from 2008 and now by Versant, spun off from Comcast in January 2026 [B] — says it reaches 3.9 million golfers and is connected to more than 9,000 courses [C, vendor; B, encyclopaedic]. It bundles tee sheet, POS and payments and is paid partly by barter: the course hands over tee times that GolfNow resells. The US course owners' association published a 62-page guide in 2020 called 'Beware of Barter' arguing it drives needless discounting [A, association]. Golf Inc. put GolfNow at 61% of the public-course software market in 2021 [B]. The cash-priced alternatives are already consolidated too: foreUP (Clubessential/Xplor since February 2021; claims 2,000+ courses), Lightspeed Golf (Chronogolf, bought by Lightspeed in 2019; 1,800 courses claimed), Club Caddie (Jonas since 2020, sold explicitly as 'cost certainty in lieu of barter') and Teesnap (Allegiant-founded, TELEO Capital growth investment in 2021) [B/C]. The anti-barter wedge exists but has been taken. Every cash-priced vendor already sells against barter, so it is a positioning, not an opening. The newest independent — TenFore Golf, $7M Series A led by Blueprint Equity in January 2026 [B] — is attacking municipal and multi-course operators with exactly that pitch; Whoosh ($6M seed led by Craft Ventures, 2022 [B]) chose the private-club tee sheet. Both are small next to the incumbents, and the lock-in (member ledgers, statement history, the tee sheet, and on public courses a marketplace that brings golfers) makes switches slow. Incumbent vulnerability decides it: neither Constellation nor Xplor is vulnerable, and the barter-fatigue gap is crowded.
The booking marketplace won, and it has just been recapitalised to take the back office too. Dockwa began in Newport in 2015 as transient-slip booking for boaters and now says it serves nearly 4,000 marinas, 97% of the top 95 US harbours and more than 450,000 boaters [C, vendor]. In June 2026 it took an undisclosed strategic growth investment from PSG to turn that into a full operating system — contracts and billing, fuel-dock and ship-store point of sale, electric metering, dry-stack launch scheduling, dynamic pricing and a consumer marketplace in Marinas.com — and named Canada and Europe as the expansion targets [C, vendor release]. It publishes its prices: a free leads tier, then modules from $169 a month for transient booking, $180 for contracts, $249 for POS, $199 for fuel and $99 for dry stack [C, vendor, checked 2026-10-08]. That is the price an entrant would have to undercut, and it is already low and modular. The back office is held by two consolidators rather than a startup. DockMaster — the 1983 system for marinas, boatyards and dealers, claiming 1,000+ marinas [C, vendor] — has been inside Valsoft since 2017 and added its own payments product [C, acquirer]. Storable, the EQT-controlled self-storage platform, bought Molo in 2021 and now sells it as Storable Marine alongside its payments and rental products [B]. Outside the US the field is owned by roll-ups and old desktop vendors: Pacsoft in New Zealand went to Jonas Software in 2019 [B], and Havenstar and Harba (Denmark) each claim one to two hundred marinas [C, vendor]. Payments are the business model in every case, so a new vendor would be selling software that the incumbents treat as a loss leader for card and ACH volume. The Canadian angle is real but closing. Dockwa's own Canada page says that for years it did not support Canadian dollars and boaters had to pay in US dollars; that gap is now fixed and the PSG money is aimed at Canada [C, vendor]. The local alternatives found were thin: Swift Harbour, a BC-made booking app, now returns an unconfigured site, and Sentinel Hill's Marina Mate domain is parked. A Canadian wedge would have been plausible three years ago; today it means racing a funded incumbent into its stated next market.
Heavily contested with payments attach as the revenue model. Studio churn is high, which makes customer acquisition expensive and retention structurally poor. Nothing is disclosed here. Every vendor named on this record is private, or sits inside a parent that does not break the line out, so no revenue floor can be built and the market size is genuinely unknown rather than estimated.
This is the 'kids software' record: software sold to anyone who runs paid activities for children and teenagers — and in every one of its four segments an owner already sits on the customer base. The buyer is the provider, not the parent: (1) youth sports clubs, leagues, teams and tournaments; (2) day, summer and overnight camps; (3) class and enrichment providers — gymnastics, swim, dance, cheer, martial arts, art, music and STEM/coding schools — who need class scheduling, enrolment, recurring tuition billing and attendance; and (4) indoor playgrounds, play cafés and kids' entertainment venues, who need timed bookings, digital waivers, memberships and birthday-party sales. The NAICS code stays 71399 (other amusement and recreation) because sports clubs and play venues sit there, but the same vendors sell across camps (7212) and sports and arts instruction (611620, 611610). Parents pay most of the fees, so pricing is usually per-registration or payment-processing rather than a seat licence. Sports clubs and leagues — rolled up. In June 2025 Genstar Capital bought PlayMetrics (Morrisville, North Carolina; founded 2017; about 2,500 clubs, tournaments, leagues and governing bodies across 10+ sports) from Blue Star Innovation Partners and PSG and combined it with Stack Sports, which Genstar has controlled since 2017 [B, Weil; Private Equity Wire]. Stack Sports alone claims about 50,000 sports organisations, 100+ national governing partners and over $1 billion of payments a year, and runs Sports Connect — the registration system behind Little League and AYSO logos on its site [C, vendor]. Then on 1 May 2026 PlayMetrics completed the purchase of substantially all of SportsEngine from Versant, the Comcast cable spin-off — SportsEngine HQ, Motion, Tourney, Play and AES, terms undisclosed [A, Versant release; B, TheWrap]. SportsEngine (the former Sport Ngin, bought by NBC Sports in 2016) claims 16 million athletes, 1.2 million teams and 45,000 organisations; an insider had put it at $400–500M before the sale [B, TheWrap]. One private-equity group therefore now holds the governing-body registration layer, the club operating system and the largest legacy platform at once. Below it sit two other sponsor-backed platforms: TeamSnap (Waud Capital majority since April 2021; about 25 million users claimed) [A, release] and LeagueApps ($35M raised by 2021, then an undisclosed 'significant' equity investment led by Accel-KKR with Arctos Partners in October 2024) [A/B]. GameChanger, owned by DICK'S Sporting Goods since 2016, is the one with a disclosed number: about $100M of revenue in 2024 and $150M projected for 2025 [B, Pittsburgh Business Times] — but it earns it from parents' streaming and stats subscriptions, not from clubs. Camps are a separate, older layer: CampMinder, UltraCamp (Niles, Michigan), CampBrain (Ontario, ~30 years), ACTIVE Network's Camp & Class Manager (Global Payments since a $1.2B deal in 2017 [B, Kirkland]), Sawyer for Business (≈$20M venture-funded, now a DaySmart brand) and CourseStorm — mostly small, mostly founder-run, and sticky because a camp's health forms, cabin assignments and returning-family records live there. Classes and enrichment — founder-run leaders, a roll-up arriving. Two private, never-venture-funded vendors lead the after-school class segment: Jackrabbit Technologies (Charlotte, North Carolina area; since 2004; dance, gymnastics, swim, cheer and music; a Certified B Corporation) [C, vendor] and iClassPro (Longview, Texas; since 2008; gymnastics, cheer, swim and dance; '100 million class and event registrations') [C, vendor]. Neither discloses funding or revenue. Around them: Pike13, now owned by Jonas Software (Constellation Software) — its own footer reads '© Pike13 Inc. & Jonas Software' [C] — selling to sports, performing-arts and education businesses (1,700+ claimed); DaySmart, private-equity owned (LLR Partners and Parthenon Capital growth recapitalisation, October 2019 [A, LLR]), which bought Sawyer for Business in November 2023 [B, Fenwick] and now groups Dash (facility, league and booking software for sports and rec centres), TeamUp and Sawyer under 'DaySmart Recreation & Fitness' [C, vendor]; Amilia (Montréal, 2009), which raised $35M led by Vertu Capital in May 2025 after a $30M round led by the Canadian Business Growth Fund in 2022 and serves YMCAs, JCCs, parks departments, camps and after-school programmes across 6,600 facilities [B, BetaKit; A, CNW]; Upper Hand (Indianapolis; sports-training facilities; $4M by its 2018 Series A, then an undisclosed oversubscribed round led by Lometa Capital Partners and Park Ten Capital in January 2023) [A, vendor releases]; and Omnify ('the modern OS for programs, camps and parties', 45+ countries claimed) [C]. Dance is the most fragmented niche: Akada, a 30-year family business, told customers in May 2026 that it is 'joining Studio Pro' and will move them there, with Akada supported through 2027 [C, Akada help centre] — a small consolidation, not a funded one. Indoor play — owned by the attractions vendors. Indoor playgrounds and play cafés buy the same stack as family entertainment centres: ROLLER (Melbourne; US$50M led by Insight Partners in November 2023; 3,500+ venues) lists 'Playcenters and Softplay' as an industry and sells parties, waivers and memberships [C, vendor; funding per the 713110 record]. That segment is researched in 713110-attractions-and-fec-software and is only cross-referenced here. How this differs from the neighbours: 713110 (attractions and FECs) is ticketing and POS for venues, including large kids' play centres — the play-café vendors live there; 6116 (driving, music and skills instruction) is a services market screen of lesson businesses themselves, not their software, and adult skills dominate it; 624410 (childcare centre management — Brightwheel, Procare) is licensed daycare with ratios, subsidies and daily reports, so Brightwheel is excluded here; 713940 (fitness studio management — Mindbody, ABC Fitness) is adult class-pack and membership booking; 6117 (tutoring and coaching software) covers academic tutoring centres. This record is the child-facing activity provider: seasons, terms and sessions, guardian accounts, medical and consent forms, waivers, sibling discounts and parent communication. The cheap and free end is crowded too: TeamLinkt (free to start, 3,500+ organisations claimed), Jersey Watch (2,800+), Thapos, GameSheet (hockey and lacrosse scoring, Newmarket, Ontario) and Hello Club for adult clubs all compete on price against payment-fee-funded platforms. Incumbent vulnerability decides it: sports registration is held by one private-equity group with the governing-body contracts; camps by sticky, decades-old specialists; classes by two founder-owned leaders plus DaySmart and Jonas as consolidators; indoor play by the FEC vendors. The cross-segment idea — one parent account across sports, classes, camps and parties — was Sawyer's marketplace thesis, and it ended inside DaySmart.
And what every business buys · 25 generic categories
Sold to every industry rather than this one, so they are filed against the software industry's own code. The same few vendors recur across most of them.
Companies in this industry · 73
Every company this research names that is filed here or beneath — the operators, and the vendors that sell to them — largest disclosed revenue first. The rank is within the company’s own six-digit industry.
| Company | Filed under | Revenue | Rank |
|---|---|---|---|
| Planet FitnessPrivate | Fitness and recreational sports centres713940 | $1.3B | 1/20 |
| Xponential FitnessPrivate | Fitness and recreational sports centres713940 | $315M | 2/20 |
| GameChangerPrivate | Other amusement and recreation industries71399 | $100M | 1/26 |
| Active NetworkPrivate | Other amusement and recreation industries71399 | — | 2/26 |
| DaxkoPrivate | Fitness and recreational sports centres713940 | — | 3/20 |
| DaySmartPrivate | Other amusement and recreation industries71399 | — | 3/26 |
| DockMasterPrivate | Marinas713930 | — | 1/13 |
| IclassproPrivate | Other amusement and recreation industries71399 | — | 4/26 |
| JackrabbitPrivate | Other amusement and recreation industries71399 | — | 5/26 |
| MINDBODYDelisted | Fitness and recreational sports centres713940 | — | 4/20 |
| Pike13Private | Other amusement and recreation industries71399 | — | 6/26 |
| VagaroPrivate | Fitness and recreational sports centres713940 | — | 5/20 |
| ABC FitnessPrivate | Fitness and recreational sports centres713940 | — | 6/20 |
| AkadaPrivate | Other amusement and recreation industries71399 | — | 7/26 |
| AmiliaPrivate | Other amusement and recreation industries71399 | — | 8/26 |
And 58 more on the companies page.
Who works here
The occupations employed in Arts, entertainment and recreation, most concentrated in it first. The share is measured against the whole sector, not this industry — the published cross-tabulation stops there.
Tagged to this industry
Concentrated in this sectorA
These jobs are mostly done here. An operator in this industry is competing for them against others in the same industry, not against the whole economy.
And the jobs every business has
Found across at least fourteen of the twenty sectors. In a small establishment several of these are usually one person, or an outside provider.
Inside this industry
6 rows sit directly beneath 7139, and 14 in all once every level is counted. Each has a base report of its own.
| Code | Industry | Establishments · CA | What is known |
|---|---|---|---|
| 71391 | Golf courses and country clubs | 1,714 | Golf & Country Club Management SoftwareGolf Course Acquisition |
| 71392 | Skiing facilities | 238 | screened at 7139 |
| 71393 | Marinas | 521 | Marina Management Software |
| 71394 | Fitness and recreational sports centres | 4,538 | Boutique Fitness Studio OperationFitness Studio Management |
| 71395 | Bowling centres | 420 | screened at 7139 |
| 71399 | Other amusement and recreation industries | 3,037 | Kids & Youth Activity Software — Sports, Classes, Camps & Play |
Alongside it, under 713 Amusement, gambling and recreation industries
| Code | Industry | Establishments · CA | What is known |
|---|---|---|---|
| 7131 | Amusement parks and arcades | 453 | Family Entertainment CentresAttractions & Family Entertainment Centre Software |
| 7132 | Gambling industries | 603 | Casino & Gaming Management Systems |