NAICS 713930Canadian industry · 6-digitlocal market1 market record

Marinas

This Canadian industry comprises establishments, known as marinas, primarily engaged in operating docking and storage facilities for pleasure-craft owners, with or without related activities, such as retailing fuel and marine supplies, boat repair and maintenance, and rental services. — Statistics Canada, NAICS 2022A

Establishments · CanadaA: 521
Under 10 employeesA: 62%
Establishments · USA: 3,766
Employment · USA: 31,032
Payroll · USA: $1.5B

Size and shape

How many businesses there are and how small they are. Fragmentation is the first thing an entrant — or anyone selling software into this industry — needs to know, and it is one of the few things that is actually measured.

Canadian establishments by number of employeesA

1–416532%

5–915630%

10–1913125%

20–495310%

50–99153%

100–19910%

200–4990—

500+0—

Of 521 Canadian establishments with employees, 62% have fewer than ten — mostly small operators.

Where they areA

Ontario26050%

British Columbia11522%

Quebec8316%

Nova Scotia204%

Largest four provinces by establishment count. Establishments with employees only — sole operators with no payroll are not in this table, so in trades and personal services the true number of businesses is higher.

How many new establishments are still tradingA

Arts, Entertainment, and Recreation, US · opened 2020

81.3%

1 year

70.3%

3 years

57.1%

5 years

40.8%

10 years

opened 2015

Measured, not forecast: the share of US establishments opening in one year that were still active later. It counts good operators and bad ones together, which is exactly why it is the honest answer to “what are the odds”. It is for the whole sector rather than this market, and the ten-year figure comes from an older cohort because no younger one has reached ten years.

How businesses here compete

The structural profile of subsector 713, which every industry beneath it inherits. This is analyst judgment from how the subsector is organised — not research into this industry, and not a measurement.

local competitionhigh capitalUNVERIFIEDinherited from 713 Amusement, gambling and recreation industries

Facility businesses — gyms, golf, ski, marinas, entertainment centres — with high fixed cost and revenue that follows weather, seasons and discretionary income. Gambling is a licensed exception.

Who sets the price: The operator, within what a local catchment will pay.
The software it runs on: Membership and class booking, tee sheets, point of sale, gaming management.

Market screens and studies

Market-entry records filed along this branch of the hierarchy. A record at or beneath this code is about this industry; one above it is about something wider that contains it.

No operating-business record sits in this industry — the record filed here is a software market, shown in the next section.

Software serving this industry

The vertical software markets filed along the same branch — who sells to these businesses and who they would have to displace — and then the generic categories every business buys whatever it does.

Vertical softwareScreened

Marina Management SoftwareOne thing must be true

binding constraint: incumbent vulnerability

Incumbent Dockwa (booking marketplace and marina OS), with DockMaster holding the full-service back office

The booking marketplace won, and it has just been recapitalised to take the back office too. Dockwa began in Newport in 2015 as transient-slip booking for boaters and now says it serves nearly 4,000 marinas, 97% of the top 95 US harbours and more than 450,000 boaters [C, vendor]. In June 2026 it took an undisclosed strategic growth investment from PSG to turn that into a full operating system — contracts and billing, fuel-dock and ship-store point of sale, electric metering, dry-stack launch scheduling, dynamic pricing and a consumer marketplace in Marinas.com — and named Canada and Europe as the expansion targets [C, vendor release]. It publishes its prices: a free leads tier, then modules from $169 a month for transient booking, $180 for contracts, $249 for POS, $199 for fuel and $99 for dry stack [C, vendor, checked 2026-10-08]. That is the price an entrant would have to undercut, and it is already low and modular. The back office is held by two consolidators rather than a startup. DockMaster — the 1983 system for marinas, boatyards and dealers, claiming 1,000+ marinas [C, vendor] — has been inside Valsoft since 2017 and added its own payments product [C, acquirer]. Storable, the EQT-controlled self-storage platform, bought Molo in 2021 and now sells it as Storable Marine alongside its payments and rental products [B]. Outside the US the field is owned by roll-ups and old desktop vendors: Pacsoft in New Zealand went to Jonas Software in 2019 [B], and Havenstar and Harba (Denmark) each claim one to two hundred marinas [C, vendor]. Payments are the business model in every case, so a new vendor would be selling software that the incumbents treat as a loss leader for card and ACH volume. The Canadian angle is real but closing. Dockwa's own Canada page says that for years it did not support Canadian dollars and boaters had to pay in US dollars; that gap is now fixed and the PSG money is aimed at Canada [C, vendor]. The local alternatives found were thin: Swift Harbour, a BC-made booking app, now returns an unconfigured site, and Sentinel Hill's Marina Mate domain is parked. A Canadian wedge would have been plausible three years ago; today it means racing a funded incumbent into its stated next market.

NAICS 7139308 vendors namedOpen →

And what every business buys · 25 generic categories

Sold to every industry rather than this one, so they are filed against the software industry's own code. The same few vendors recur across most of them.

Companies in this industry · 13

Every company this research names that is filed here or beneath — the operators, and the vendors that sell to them — largest disclosed revenue first. The rank is within the company’s own six-digit industry.

Company	Filed under	Revenue	Rank
DockMasterPrivate	Marinas713930	—	1/13
DockwaPrivate	Marinas713930	—	2/13
FloatistPrivate	Marinas713930	—	3/13
HarbaPrivate	Marinas713930	—	4/13
HavenstarPrivate	Marinas713930	—	5/13
MARINAGOPrivate	Marinas713930	—	6/13
MarinalifePrivate	Marinas713930	—	7/13
MarinaMasterPrivate	Marinas713930	—	8/13
PacsoftDelisted	Marinas713930	—	9/13
Scribble SoftwarePrivate	Marinas713930	—	10/13
Sharper MMSPrivate	Marinas713930	—	11/13
Snag-A-SlipPrivate	Marinas713930	—	12/13
Storable Marine (Molo)Private	Marinas713930	—	13/13

Who works here

The occupations employed in Arts, entertainment and recreation, most concentrated in it first. The share is measured against the whole sector, not this industry — the published cross-tabulation stops there.

Concentrated in this sectorA

Occupations related to museums and art galleries Mostly one sector 63.2%

Support occupations in accommodation, travel, tourism and amusement services Mostly one sector 58.2%

Tourism and amusement services occupations Mostly one sector 51%

Program leaders and instructors in recreation, sport and fitness Mostly one sector 49.8%

Athletes, coaches, referees and related occupations Mostly one sector 45.3%

Managers in art, culture, recreation and sport Mostly one sector 44.1%

Support occupations in art and culture Mostly one sector 41.2%

Logging, forestry, landscaping and other related labourers Mostly one sector 13.7%

Librarians, archivists, conservators and curators One industry 10.4%

Technical occupations in motion pictures, broadcasting and the performing arts Mostly one sector 5.8%

These jobs are mostly done here. An operator in this industry is competing for them against others in the same industry, not against the whole economy.

And the jobs every business has

Building maintenance installers, servicers and repairers Across the economy 2.9%

Shoe repairers, shoemakers and upholsterers Across the economy 2.9%

Legislative and senior managers Across the economy 1.7%

Customer and information services representatives Across the economy 1.2%

Other technical trades Across the economy 1.2%

Administrative services managers Across the economy 1%

Found across at least fourteen of the twenty sectors. In a small establishment several of these are usually one person, or an outside provider.

All 162 occupations →