NAICS 1114Industry group · 4-digitregional market1 market record

Greenhouse, nursery and floriculture production

This industry group comprises establishments primarily engaged in growing crops of any kind under cover, growing nursery crops and growing flowers. Under cover includes in greenhouses, cold frames, cloth houses, and lath houses. The crops grown are removed at various stages of maturity. — Statistics Canada, NAICS 2022A

Establishments · CanadaA: 2,369
Under 10 employeesA: 52%

Size and shape

How many businesses there are and how small they are. Fragmentation is the first thing an entrant — or anyone selling software into this industry — needs to know, and it is one of the few things that is actually measured.

Canadian establishments by number of employeesA

1–472831%

5–949521%

10–1943118%

20–4937716%

50–991998%

100–199944%

200–499382%

500+70%

Of 2,369 Canadian establishments with employees, 52% have fewer than ten — mostly small operators.

Where they areA

Ontario81134%

Quebec58725%

British Columbia47320%

Alberta1948%

Largest four provinces by establishment count. Establishments with employees only — sole operators with no payroll are not in this table, so in trades and personal services the true number of businesses is higher.

How many new establishments are still tradingA

Agriculture, Forestry, Fishing and Hunting, US · opened 2020

88%

1 year

71.7%

3 years

61.8%

5 years

53%

10 years

opened 2015

Measured, not forecast: the share of US establishments opening in one year that were still active later. It counts good operators and bad ones together, which is exactly why it is the honest answer to “what are the odds”. It is for the whole sector rather than this market, and the ten-year figure comes from an older cohort because no younger one has reached ten years.

No US figure is shown. County Business Patterns is coded to the 2017 US edition of NAICS; this code either does not exist there, names a different industry, or is outside the programme's coverage (most of agriculture, rail, postal and public administration are). A figure is attached only where both the code and the title agree.

How businesses here compete

The structural profile of subsector 111, which every industry beneath it inherits. This is analyst judgment from how the subsector is organised — not research into this industry, and not a measurement.

regional competitionhigh capitalUNVERIFIEDinherited from 111 Crop production

Land and machinery are the entry ticket and the crop sells at a price set elsewhere. The reachable niches are the ones that escape the commodity — controlled environment, direct-to-consumer, specialty crops.

Who sets the price: Commodity exchanges and a handful of processors; the grower is a price taker.
The software it runs on: Farm management, agronomy and precision-ag platforms, increasingly bundled by equipment makers and input suppliers.

Market screens and studies

Market-entry records filed along this branch of the hierarchy. A record at or beneath this code is about this industry; one above it is about something wider that contains it.

Operating businessScreened

Greenhouse & Controlled-Environment ProductionStructure decides

binding constraint: capital intensity

Controlled-environment growing converts capital and energy into produce, and both inputs are priced against a wholesale price the grower does not set. The vertical-farming cohort that raised heavily on this thesis has largely failed on it — energy per kilogram was the number that mattered and it did not fall fast enough. Greenhouse vegetable production works at scale in specific gas-price geographies, which is a siting decision more than an operating one.

NAICS 11146 vendors named12 sourced figuresOpen →

Filed above — wider than this industry

Operating businessScreenedfiled at 111 Crop production

Small-Scale Crop ProductionStructure decides

binding constraint: entry cost

Land price per acre has decoupled from what an acre can yield, which means the entry cost is set by a real-estate market rather than by an agricultural one — in the BC valleys most acutely. The decoupling is measurable in two of Statistics Canada's own tables: the average value of Canadian farm land and buildings went from $2,550 an acre in 2015 to $5,643 in 2025, while realized net farm income for the whole country went from $7.02B to $8.34B [A]. The asset repriced by 121% against an earnings base that grew 19%, and Ontario at $21,073 an acre and British Columbia at $10,577 are where the gap is widest. An entrant buys the acre at a price the crop cannot service, and pays it to a seller whose alternative bidder is a larger farm or an investor rather than a new operator. The versions that clear the hurdle are high-value protected culture and direct marketing, both of which need capital and neither of which is farming in the sense the buyer usually means — Local Bounti, one of the listed controlled-environment growers, sold $48.4M of produce in 2025, lost $94.4M doing it, and carried $483.1M of long-term debt at year end [A]. The farm-management software above this code is screened separately at 1151.

NAICS 1115 vendors named9 sourced figuresOpen →

Software serving this industry

The vertical software markets filed along the same branch — who sells to these businesses and who they would have to displace — and then the generic categories every business buys whatever it does.

No vertical software market has been recorded along this branch. What the subsector typically runs on: Farm management, agronomy and precision-ag platforms, increasingly bundled by equipment makers and input suppliers.

And what every business buys · 25 generic categories

Sold to every industry rather than this one, so they are filed against the software industry's own code. The same few vendors recur across most of them.

Companies in this industry · 6

Every company this research names that is filed here or beneath — the operators, and the vendors that sell to them — largest disclosed revenue first. The rank is within the company’s own six-digit industry.

Company	Filed under	Revenue	Rank
Mastronardi ProducePrivate	Greenhouse, nursery and floriculture production1114	—	1/6
Pure FlavorPrivate	Greenhouse, nursery and floriculture production1114	—	2/6
Del Fresco ProducePrivate	Greenhouse, nursery and floriculture production1114	—	3/6
Houweling's , Serres ToundraPrivate	Greenhouse, nursery and floriculture production1114	—	4/6
SavouraPrivate	Greenhouse, nursery and floriculture production1114	—	5/6
Vanguard Food LPPrivate	Greenhouse, nursery and floriculture production1114	—	6/6

Who works here

The occupations employed in Agriculture, forestry, fishing and hunting, most concentrated in it first. The share is measured against the whole sector, not this industry — the published cross-tabulation stops there.

Concentrated in this sectorA

Managers in agriculture, horticulture and aquaculture One industry 93.1%

Fishing vessel masters and fishermen/women One industry 92.4%

Workers in agriculture and fishing occupations One industry 88.9%

Agriculture, horticulture and harvesting labourers and related occupations One industry 85.4%

Logging machinery operators One industry 81.9%

Logging and forestry workers Mostly one sector 61.5%

Contractors and supervisors, agriculture, horticulture and related operations and services Mostly one sector 16.3%

Managers in natural resources production and fishing Mostly one sector 12.5%

Logging, forestry, landscaping and other related labourers Mostly one sector 6.5%

Tourism and amusement services occupations Mostly one sector 6.2%

These jobs are mostly done here. An operator in this industry is competing for them against others in the same industry, not against the whole economy.

And the jobs every business has

Other technical trades Across the economy 14.2%

Accounting, insurance and related business administrative occupations Across the economy 3%

Building maintenance installers, servicers and repairers Across the economy 1.6%

Legislative and senior managers Across the economy 1.5%

Financial, insurance and related administrative support workers Across the economy 1.4%

Office administrative assistants - general, legal and medical Across the economy 1.1%

Administrative, property and payroll officers Across the economy 1%

Shoe repairers, shoemakers and upholsterers Across the economy 1%

Found across at least fourteen of the twenty sectors. In a small establishment several of these are usually one person, or an outside provider.

All 162 occupations →

Inside this industry

2 rows sit directly beneath 1114, and 7 in all once every level is counted. Each has a base report of its own.

Code	Industry	Establishments · CA	What is known
11141	Food crops grown under cover	939	screened at 1114
11142	Nursery and floriculture production	1,430	screened at 1114

Alongside it, under 111 Crop production

Code	Industry	Establishments · CA	What is known
1111	Oilseed and grain farming	10,584	Prairie Grain & Oilseed Farm
1112	Vegetable and melon farming	1,764	Field Vegetable & Potato Growing
1113	Fruit and tree nut farming	1,786	Orchard, Vineyard & Berry Establishment
1119	Other crop farming	4,464	Maple Syrup Production & Other Crops