NAICS 7113Industry group · 4-digitlocal market1 market record

Promoters (presenters) of performing arts, sports and similar events

SoftwareEvent Ticketing & Venue Operations Software

This industry group comprises establishments primarily engaged in organizing and promoting performing arts productions, sports events and similar events, such as festivals. Establishments in this industry group may operate arenas, stadiums, theatres or other related facilities, or they may present these events in facilities operated by others. — Statistics Canada, NAICS 2022A

Establishments · CanadaA: 1,396
Under 10 employeesA: 68%
Establishments · USA: 9,120
Employment · USA: 173,921
Payroll · USA: $7.1B

Size and shape

How many businesses there are and how small they are. Fragmentation is the first thing an entrant — or anyone selling software into this industry — needs to know, and it is one of the few things that is actually measured.

Canadian establishments by number of employeesA

1–468149%

5–927019%

10–1919114%

20–4913510%

50–99544%

100–199252%

200–499262%

500+141%

Of 1,396 Canadian establishments with employees, 68% have fewer than ten — mostly small operators.

Where they areA

Quebec50936%

Ontario36126%

British Columbia19514%

Alberta1128%

Largest four provinces by establishment count. Establishments with employees only — sole operators with no payroll are not in this table, so in trades and personal services the true number of businesses is higher.

How many new establishments are still tradingA

Arts, Entertainment, and Recreation, US · opened 2020

81.3%

1 year

70.3%

3 years

57.1%

5 years

40.8%

10 years

opened 2015

Measured, not forecast: the share of US establishments opening in one year that were still active later. It counts good operators and bad ones together, which is exactly why it is the honest answer to “what are the odds”. It is for the whole sector rather than this market, and the ten-year figure comes from an older cohort because no younger one has reached ten years.

How businesses here compete

The structural profile of subsector 711, which every industry beneath it inherits. This is analyst judgment from how the subsector is organised — not research into this industry, and not a measurement.

local competitionlow capitalUNVERIFIEDinherited from 711 Performing arts, spectator sports and related industries

Costs that ticket prices have never covered, met by grants and donations. Promoters and agents are the commercial, enterable edge.

Who sets the price: Ticket buyers, donors and grant bodies.
The software it runs on: Ticketing, donor management and booking.

Market screens and studies

Market-entry records filed along this branch of the hierarchy. A record at or beneath this code is about this industry; one above it is about something wider that contains it.

No operating-business record sits in this industry — the record filed here is a software market, shown in the next section.

Software serving this industry

The vertical software markets filed along the same branch — who sells to these businesses and who they would have to displace — and then the generic categories every business buys whatever it does.

Vertical softwareScreened

Event Ticketing & Venue Operations SoftwareOne thing must be true

binding constraint: incumbent vulnerability

Incumbent Live Nation / Ticketmaster (NYSE: LYV)

Ticketmaster's $3.1B ticketing business earns on fees against a venue-exclusivity contract, not on a software subscription, so the software is effectively free to the venue that signs. Eventbrite, at $291.8M and shrinking 10%, is the visible ceiling for the self-serve end — and it removed organiser fees to defend it. Both ends of the market are priced by someone earning elsewhere.

NAICS 71133 vendors named5 sourced figuresOpen →

And what every business buys · 25 generic categories

Sold to every industry rather than this one, so they are filed against the software industry's own code. The same few vendors recur across most of them.

Companies in this industry · 6

Every company this research names that is filed here or beneath — the operators, and the vendors that sell to them — largest disclosed revenue first. The rank is within the company’s own six-digit industry.

Company	Filed under	Revenue	Rank
EventbriteNYSE:EB	Promoters (presenters) of performing arts, sports and similar events7113	$292M	1/6
AXSPrivate	Promoters (presenters) of performing arts, sports and similar events7113	—	2/6
Live NationNYSE:LYV	Promoters (presenters) of performing arts, sports and similar events7113	—	3/6
SeatGeekPrivate	Promoters (presenters) of performing arts, sports and similar events7113	—	4/6
TicketmasterPrivate	Promoters (presenters) of performing arts, sports and similar events7113	—	5/6
Vivid SeatsPrivate	Promoters (presenters) of performing arts, sports and similar events7113	—	6/6

Who works here

The occupations employed in Arts, entertainment and recreation, most concentrated in it first. The share is measured against the whole sector, not this industry — the published cross-tabulation stops there.

Tagged to this industry

Support occupations in art and culture

Concentrated in this sectorA

Occupations related to museums and art galleries Mostly one sector 63.2%

Support occupations in accommodation, travel, tourism and amusement services Mostly one sector 58.2%

Tourism and amusement services occupations Mostly one sector 51%

Program leaders and instructors in recreation, sport and fitness Mostly one sector 49.8%

Athletes, coaches, referees and related occupations Mostly one sector 45.3%

Managers in art, culture, recreation and sport Mostly one sector 44.1%

Support occupations in art and culture Mostly one sector 41.2%

Logging, forestry, landscaping and other related labourers Mostly one sector 13.7%

Librarians, archivists, conservators and curators One industry 10.4%

Technical occupations in motion pictures, broadcasting and the performing arts Mostly one sector 5.8%

These jobs are mostly done here. An operator in this industry is competing for them against others in the same industry, not against the whole economy.

And the jobs every business has

Building maintenance installers, servicers and repairers Across the economy 2.9%

Shoe repairers, shoemakers and upholsterers Across the economy 2.9%

Legislative and senior managers Across the economy 1.7%

Customer and information services representatives Across the economy 1.2%

Other technical trades Across the economy 1.2%

Administrative services managers Across the economy 1%

Found across at least fourteen of the twenty sectors. In a small establishment several of these are usually one person, or an outside provider.

All 162 occupations →

Inside this industry

2 rows sit directly beneath 7113, and 7 in all once every level is counted. Each has a base report of its own.

Code	Industry	Establishments · CA	What is known
71131	Promoters (presenters) of performing arts, sports and similar events with facilities	500	screened at 7113
71132	Promoters (presenters) of performing arts, sports and similar events without facilities	896	screened at 7113

Alongside it, under 711 Performing arts, spectator sports and related industries

Code	Industry	Establishments · CA	What is known
7111	Performing arts companies	1,152	Performing Arts Company
7112	Spectator sports	379	Minor-League Sports Team & Racetrack
7114	Agents and managers for artists, athletes, entertainers and other public figures	481	Talent & Booking Agency Software
7115	Independent artists, writers and performers	2,293	Independent Artist & Writer Practice