NAICS 449Subsector · 3-digitlocal market3 market records

Furniture, home furnishings, electronics and appliances retailers

This subsector comprises establishments primarily engaged in retailing new furniture, home furnishings, household appliances, home audio and video equipment, audio and video recordings, cameras, computers and related goods. Many of these establishments offer interior decorating services in addition to the sale of products. These establishments may also retail replacement parts and provide repair services. — Statistics Canada, NAICS 2022A

Establishments · CanadaA
11,443
with employees
Under 10 employeesA
73%
most common size: 1–4
01

Size and shape

How many businesses there are and how small they are. Fragmentation is the first thing an entrant — or anyone selling software into this industry — needs to know, and it is one of the few things that is actually measured.

Canadian establishments by number of employeesA

1–45,01344%
5–93,30429%
10–191,73615%
20–499779%
50–992752%
100–1991041%
200–499310%
500+30%

Of 11,443 Canadian establishments with employees, 73% have fewer than ten — mostly small operators.

Where they areA

Ontario4,59040%
Quebec2,58123%
British Columbia1,81816%
Alberta1,18110%

Largest four provinces by establishment count. Establishments with employees only — sole operators with no payroll are not in this table, so in trades and personal services the true number of businesses is higher.

How many new establishments are still tradingA
Retail Trade, US · opened 2020
88%
1 year
72.3%
3 years
59.8%
5 years
44.2%
10 years
opened 2015

Measured, not forecast: the share of US establishments opening in one year that were still active later. It counts good operators and bad ones together, which is exactly why it is the honest answer to “what are the odds”. It is for the whole sector rather than this market, and the ten-year figure comes from an older cohort because no younger one has reached ten years.

No US figure is shown. County Business Patterns is coded to the 2017 US edition of NAICS; this code either does not exist there, names a different industry, or is outside the programme's coverage (most of agriculture, rail, postal and public administration are). A figure is attached only where both the code and the title agree.

02

How businesses here compete

The structural profile of subsector 449, which every industry beneath it inherits. This is analyst judgment from how the subsector is organised — not research into this industry, and not a measurement.

local competitionmedium capitalUNVERIFIED

Showroom retail against online price matching. Buying groups and delivery and installation service are what keep independents alive.

Who sets the price
Online and big-box price transparency.
The software it runs on
Retail point of sale, delivery and special-order management.
03

Market screens and studies

Market-entry records filed along this branch of the hierarchy. A record at or beneath this code is about this industry; one above it is about something wider that contains it.

Operating businessScreened
Independent Appliance & Furniture RetailOne thing must be true
binding constraint: incumbent vulnerability

The showroom has become a fitting room for a purchase completed online, and the national chains and manufacturers price directly against the independent while carrying the delivery and warranty infrastructure a single store cannot. Inventory is bulky, financed and slow-turning. The defensible version is installation and service on appliances someone else sold — a trade business, not a retail one.

NAICS 4496 vendors named13 sourced figuresOpen →
Operating businessScreenedfiled at 4491
Furniture & Mattress ShowroomOne thing must be true
binding constraint: incumbent vulnerability

The pre-screen called furniture retail 'structurally squeezed'. The filings say otherwise, and that is the problem. Leon's Furniture — Leon's, The Brick and 300 stores — reported 2025 revenue of $2,573.7M, up 3.0%, same-store sales up 3.0%, furniture up 6.3%, and a gross margin of 45.04%, 65 basis points better than the year before, with net income of $157.0M [A]. In 2024 Fairfax took Sleep Country private at Cdn$35.00 a share, US$881M for the equity of a chain of more than 300 locations [A], a business the buyer describes as holding about 40% of the Canadian market [B]. Neither incumbent is in retreat. The existing 449 record argues the showroom has become a fitting room for an online sale; this record adds that the Canadian chains are profitable, growing in furniture and freshly capitalised — they are not the soft target that story implies. An entrant reaches a 45% gross margin only if it lands product at comparable cost, which means joining a buying group, and then carries the same fixed stack — showroom, warehouse, two-man delivery — across one store instead of three hundred. The incumbents also sell credit, warranties and insurance on top of the sofa, which a single store can only broker. Where Leon's itself is shrinking — mattresses and electronics, down mid-single digits [A] — is no opening either: that is the ground the specialist mattress chain and the online bedding brands already hold. Floor covering and window treatment retail (449121, 449122) is installation-led, closer to a trade than a shop, and was not examined here.

NAICS 44916 vendors named12 sourced figuresOpen →
Operating businessScreenedfiled at 4492
Consumer Electronics & Appliance StoreExecution decides
binding constraint: defensibility

The pre-screen says electronics retail 'has largely moved online'. Best Buy Canada says something more exact. The International segment of Best Buy — which is Canada and nothing else, 142 stores — took US$3,413M of revenue in fiscal 2026, up 3.7%, with comparable sales up 2.3% [A]. So the store-based format has not disappeared. What it earns is the finding: a gross margin of 21.6% and an adjusted operating margin of 3.4% [A], at national scale, with vendor funding, its own distribution centres and a services arm. Computing and mobile phones were 49% of the mix; services were 6% [A]. An independent selling the same televisions, laptops and phones buys them for more than Best Buy does, sells them at the price on the customer's screen, and starts from a gross margin below 21.6% with nothing beneath it. Nothing on the shelf is unavailable elsewhere at the same price the same day — that is the cut, and it holds even if rent and capital were free. Appliances, where independents have traditionally held on through delivery and installation, fell 5.1% on a comparable basis at Best Buy Canada [A], and the existing 449 record already makes the point that the defensible version of that business is installation and service, which is a trade, not retail. Where the 78% of Canadian establishments with fewer than ten staff actually earn a living — phone repair kiosks, carrier dealerships, custom audio-video installation — was not examined; those are different propositions wearing this code.

NAICS 44926 vendors named13 sourced figuresOpen →
04

Software serving this industry

The vertical software markets filed along the same branch — who sells to these businesses and who they would have to displace — and then the generic categories every business buys whatever it does.

No vertical software market has been recorded along this branch. What the subsector typically runs on: Retail point of sale, delivery and special-order management.

05

Companies in this industry · 13

Every company this research names that is filed here or beneath — the operators, and the vendors that sell to them — largest disclosed revenue first. The rank is within the company’s own six-digit industry.

CompanyFiled underRevenueRank
Amazon.caPrivateElectronics and appliances retailers4492—1/4
Leon'sTSX:LNFFurniture, home furnishings, electronics and appliances retailers449—1/3
Mega Group Inc.PrivateFurniture, floor covering, window treatment and other home furnishings retailers4491—1/6
Walmart CanadaPrivateElectronics and appliances retailers4492—2/4
Best BuyNYSE:BBYFurniture, home furnishings, electronics and appliances retailers449—2/3
Canadian TireTSX:CTCElectronics and appliances retailers4492—3/4
Cantrex NationwidePrivateFurniture, floor covering, window treatment and other home furnishings retailers4491—2/6
CostcoNASDAQ:COSTFurniture, home furnishings, electronics and appliances retailers449—3/3
Costco Wholesale CanadaPrivateElectronics and appliances retailers4492—4/4
IKEA CanadaPrivateFurniture, floor covering, window treatment and other home furnishings retailers4491—3/6
StructubePrivateFurniture, floor covering, window treatment and other home furnishings retailers4491—4/6
WayfairNYSE:WFurniture, floor covering, window treatment and other home furnishings retailers4491—5/6
Ashley HomeStorePrivateFurniture, floor covering, window treatment and other home furnishings retailers4491—6/6
06

Who works here

The occupations employed in Retail trade, most concentrated in it first. The share is measured against the whole sector, not this industry — the published cross-tabulation stops there.

Concentrated in this sectorA

These jobs are mostly done here. An operator in this industry is competing for them against others in the same industry, not against the whole economy.

And the jobs every business has

Found across at least fourteen of the twenty sectors. But note the shape of this industry: 73% of establishments have fewer than ten employees, and at that size most of these roles are one person wearing several hats, or bought in from outside.

All 162 occupations →

07

Inside this industry

2 rows sit directly beneath 449, and 14 in all once every level is counted. Each has a base report of its own.

Alongside it, under 44-45 Retail trade